Knowing how customers discover and connect with you can help you make the most of your profile and win more jobs.
Every customer has a goal
Customers come to our site searching for a pro to hire—whether that's a photographer for a wedding, a plumber for a leaky faucet, or a personal trainer for fitness goals.
A customer might be:
Ready with a clear plan and simply looking for the right pro
Unsure of where to start and hoping you can guide them
Somewhere in between
How customers search for pros
From the homepage, customers enter the service they need and their location. Our site shows them pros who match what they’re looking for.
Customers can use filters to narrow down their options. Many of these filters mirror the preferences and details you’ve set in your profile. When a customer applies filters, the search results update to show pros who best match their needs.
What customers see
Once they submit their search, customers get a list of pros who meet their criteria. The closer you are to the top, the more likely the customer is to see your profile and click through.
Your profile appears in these results only after you’ve set up your preferences — these settings help us match you with the right projects. The higher you appear in the search results, the more likely customers are to view your profile.
Become a featured pro
In some searches, we highlight a small number of pros who are an especially strong match for the customer’s request. Being featured here gives your profile prominent placement at the top of the search results.
To be eligible for this placement, you must:
Have at least a 4-star rating.
Have at least three reviews.
Respond to new customers in four hours or less.
A great profile matters
Your profile is like a storefront. It won’t seal the job, but it does need to make a great first impression. The more complete and polished it is, the more likely you are to show up in customer searches and catch their attention.
To strengthen your profile, make sure you have these elements:
Strong profile photo: Use a clear, well-lit, and professional photo.
Solid reviews: Customers often check reviews before anything else, and pros with 5+ reviews have almost double the chance of getting hired. Actively request reviews from every customer you serve.
Additional photos: Pros with photos are much more likely to get hired.
Responsiveness: When customers search, they're usually ready to hire soon. Pros who respond quickly to inquiries tend to win more jobs.
When you put effort into your profile, customers can tell. And that makes them more likely to choose you for their project. Learn more about how to improve your profile.
