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Marketing: How to respond to leads

Learn how to respond to leads to increase your chances of getting hired.

Updated over 2 weeks ago

When you get a new lead, it's time to respond. You should respond as quickly as possible to maximize your chance of the customer hiring you.

How to respond to new messages

When you get a new lead, we'll send you a notification via email and/or text message based on your Notification Preferences. These messages will also show up in your Messages inbox. Follow these steps to respond:

  1. Log in to your account.

  2. Click Marketing in the navigation menu and select Direct leads.

  3. Click View details to open the lead, review the job, and click Accept or Decline.

  4. Write your message to the customer.

  5. Click Send.

Tips for creating the best response

When you reply to a customer, make sure to answer all their questions and concerns. Express interest in working with them too. Let them know why you are the one for the job and why they should hire you.

Here's why being quick matters

The speed at which you get back to customers means a lot. Here's why:

  • You have a much higher chance of getting hired. Many customers hire the first pro they hear from, especially in an emergency or time-sensitive situation.

  • Customers see you provide great communication from the start, which is an important factor.

  • Pros who respond quickly rank high in our search results we show customers. Learn how customers find you and how to improve your rank in search results.

Tips to improve your response rate

Follow these tips to improve your response rate and increase your chances of being hired:

  • Respond to all leads you get as soon as you can. If they are not a good fit, pressing Pass also applies as a response.

  • Make sure you enable both email and text notifications so you know immediately when you get a new lead. Choose from emails, text messages, or both.

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